Privacy Policy
Last updated: January 2025
1. Information We Collect
When you use BenXmark, we collect:
- Analytics Screenshots: Images you upload are processed to extract metrics. We do not store the original images after processing.
- Extracted Metrics: Numerical data extracted from your screenshots (follower counts, engagement rates, etc.) is stored anonymously to calculate community benchmarks.
- Email Address: Only if you voluntarily provide it for the waitlist or feedback.
- Usage Data: Basic analytics about how you interact with the service.
2. How We Use Your Information
- To provide benchmark comparisons against similar accounts
- To improve our benchmark accuracy through aggregated, anonymous data
- To communicate with you about product updates (only if you opted in)
- To respond to your feedback and support requests
3. Data Sharing
We do not sell, rent, or share your personal information with third parties for marketing purposes. We may share data with:
- Service Providers: Third-party services that help us operate (hosting, analytics)
- Legal Requirements: If required by law or to protect our rights
4. Data Security
We implement appropriate security measures to protect your data, including encryption in transit and at rest, access controls, and regular security reviews. However, no method of transmission over the internet is 100% secure.
5. Data Retention
Uploaded images are processed in memory and not permanently stored. Extracted metrics are retained to improve benchmark accuracy. Email addresses are retained until you request deletion or unsubscribe.
6. Your Rights
You have the right to:
- Request access to your data
- Request deletion of your data
- Opt out of marketing communications
- Lodge a complaint with a supervisory authority
7. Contact Us
If you have questions about this Privacy Policy, please contact us at martin@benxmark.com